For KOLs
Last updated
Last updated
KOLs join the Ulas social network to build social influence by spreading information such as quality content, unique perspectives, and NFT discounts, and the social influence will be quantifiable and commercializable.
The social graph quality analysis we launched will quantify the multi-dimensional behaviors generated by KOLs in the Ulas social network (Phase 2 will include Lens Protocol), which will eventually provide data support for multiple commercialization services at the top level.
For example, if a KOL has a large number of followers, his average number of Post reposts is higher than a certain range, and his Posts tend to be art-based, the quality analysis will eventually result in a high reputation rating and an art-based profile (TAG), which will enable art advertisers and cultural NFT project owners to find the right KOLs through Ulas' ad matching service.
While the above are just two dimensions based targeted recommendation services, the social graph analysis protocol built by Ulas has 5 main dimensions and will build a profile of users. These elements can be combined to build a more accurate and efficient business recommendation service. Demanders can quickly search for suitable KOLs to meet their commercial needs by setting a range of offers, while KOLs can continue to build social influence by working on the Ulas social network (Phase 2 will include the Lens Protocol), which will make it easier for business needs to find them and ultimately generate lucrative profits for themselves.
The following are the 5 dimensions of social graph quality analysis and personal portraits:
When the mainnet Ulas release, we will describe in detail the range of commercialization services offered to KOLs.